It is best practice for a chair or chairs to be service users. These could be either current service users (i.e. women who are pregnant or have recently had a baby) or service user advocates (women who are not health care professionals, who may have had children a while ago, but who regularly come into contact with women currently using the service. These include doulas, antenatal or postnatal leaders etc. These women are often invaluable as they may have developed more service knowledge and service user advocate experience and developed from current service users, they may also have time to commit to attending wider range of meetings and have developed a understanding of the strategic role that the MVP can play in the Local Maternity System. Ideally, a MVP benefits from a mix of current service users and more experienced service user advocates to function at its full potential.