Privacy Policy

What is National Maternity Voices?

National Maternity Voices (NMV) is the national group of Maternity Voices Partnerships in England.

A Maternity Voices Partnership (MVP) is a team of women and their families, commissioners and providers (midwives and doctors) working together to review and contribute to the development of local maternity care.

  • Every woman on the maternity pathway has a chance to have her voice heard about the service she is receiving through an MVP
  • Every MVP is adequately resourced to engage in true co-production of maternity services
  • Local MVP chairs and service user members feel networked and supported in their role
  • MVPs are involved in work in their local communities but also represented at Local Maternity System (LMS) level

National Maternity Voices is committed to ensuring that any data held by NMV or local MVPs will be held in compliance with UK Data Protection legislation and the EU General Data Protection Regulation.

This privacy policy

The terms “we” and “our” in this document refer to both National Maternity Voices (NMV) and local Maternity Voices Partnerships (MVP) in England.

This policy explains what information we might collect from or about you, how we look after your personal information and what we do with it.

The policy applies to our use of personal information about our members, supporters, service users, people who work for us and those who volunteer with us. We take the responsibility to look after your personal information very seriously.

Changes to this privacy policy

We might need to change this privacy notice from time to time. If we do we will update this page to reflect changes in the law and/or our privacy practices. We encourage you to check this privacy policy for changes whenever you visit our website – – or you might want to bookmark this page.

The personal information that we collect

National Maternity Voices and local MVPs collect information about our MVP members, supporters, stakeholders and volunteers, as well as service users. This sometimes includes:

  • a name
  • contact details
  • role and relationship with us
  • date of birth
  • gender
  • ethnicity
  • reasons for coming to us and personal stories

The provision of the data is voluntary.

We might also collect some information about the babies of service users, for example age, gender, when and where they were born and name. We will only collect this from the parent(s) of the baby, or anyone acting for them.

How we collect personal information

Most of personal information that we hold is given to us directly by our members, supporters, service users, and volunteers when interacting with local MVPs, websites or taking part in surveys or questionnaires. We may collect personal information from people when they:

  • Become a local MVP member or volunteer
  • Register for events
  • Complete any surveys or give feedback
  • Participate in research projects
How we use personal information

National Maternity Voices and local MVPs in England may use the personal information that we collect to:

  • Provide people with the services or information that they ask for
  • Keep a record of our relationships with members, supporters, stakeholders, service users and volunteers
  • Keep records relating to any feedback or complaints
  • Provide people with information about us and our work, including events and campaigns. We will do this when they have agreed to this or when we have a legitimate interest to do it
  • Invite people to participate in surveys and research
  • Undertake research and equal opportunities monitoring

We might not use your personal information for all of these purposes – it will depend on our relationship with you, and how you interact with our services, website, and activities.

Our lawful basis for processing

We need a lawful basis to collect and use your personal information.

Our lawful basis for the purposes that we process personal information is consent, or for the legitimate interests of National Maternity Voices and local MVPs (and where we are confident that the processing will not infringe on your rights and freedom)….

Usually we will only process sensitive personal data1 if we have the explicit consent of those concerned. In extreme situations, we might share your personal details with the emergency services if we believe it is in your ‘vital interests’ to do so. For example, if someone is taken ill during one of our meetings or events. We may also share your personal information if the law says we have to. If you have disclosed any information to do with issues of malpractice, safeguarding or a crime that has been or is about to be committed, we have a legal obligation to report this to the relevant bodies.

The law allows personal data to be legally collected and used if it is necessary for a legitimate business interest of the organisation – as long as its use is fair and balanced and does not unduly impact the rights of the individual concerned.

Sharing and processing personal information

We will never sell personal information. We do not pass on data to other organisations unless required by law or with your specific permission.

How long do we hold onto your personal information?

We will hold your personal information on our systems for as long as is necessary for the relevant activity.

In some circumstances, we might legally be required to retain your personal information for audit purposes.

Why do we need to collect and store personal data about you?

This information will be collected by National Maternity Voices or your local Maternity Voices Partnership to gain a better understanding of current local maternity services so that improvements can be made in the future. We will process your personal information in order to deliver this service safely and effectively, and where otherwise reasonably necessary for our purposes.

Your rights in relation to your personal data

You have the right to:

  • Ask to access the personal data we hold on you
  • Ask to have the personal data we hold on you to be removed from any distribution list or database and thereby withdraw your consent to the processing of your personal data
  • Request that we correct or update the personal data that we hold on you
  • Request the restriction of your personal data
  • Object to the processing of your personal data

You can contact us directly at any time through:

1 Personal information relating to someone’s race or ethnicity, political opinions, trade union membership, health, religion, sex life, criminal proceedings or convictions